Khaby Lame’s Net Worth

Khaby Lame's net worth

Khaby Lame was named Tik Tok’s number one breakthrough star of 2021. The 21-year-old Sengalese-born, Italy-based content creator is the second-most-followed person on the app, with expectations that he’ll soon reach number one. As a result, people are asking, “what is Khaby Lame’s net worth?” Here’s what we know.

What Does Khaby Lame Do?

As the New York Times puts it, Khaby Lame (whose full first name is Khabane) is “the everyman of the Internet.” He started off posting videos in Italian but quickly gained recognition for his terrific facial expressions and gestures. As a result, his videos are now wordless. Mostly what he’s known for is producing reaction videos to to life hack videos. He shares someone’s life hack, something that’s usually ridiculous in some way – often in its unnecessary complexity – and shows his own reaction to how ridiculous it is. And people are eating it up!

Who Is Khaby Lame?

Khaby Lame's net worth

Khaby Lame was born in Senegal in March 2000. However, by the time he was one year old, he’d moved to Italy with his family. He worked in a factory, but he was laid off in March 2020. Looking at that date, you can guess the reason: COVID. Remember how badly Italy was hit at the beginning? Lame’s father really wanted him to try to get another “real” job. However, Lame decided to devote himself to Tik Tok. He watched videos, he played around with the stitch and duet tools, and he figured out his signature style.

The Everyman

The New York Times dubs it the “everyman” style. So much of the content that we see on social media today is highly curated. Many makers spend thousands upon thousands of dollars to get their videos just right before they publish them. In contrast, Khaby Lame has a very under-produced style. It’s the style of what social media initially was meant to be. Moreover, his “duh-like” “muted reactions” are “universal.”

As a society, we love social media. And we also hate it. We know that there are a lot of things wrong with it. We know that it’s ridiculous a lot of the time. Therefore, it’s funny to see someone else taking on the video trends of the current time and making fun of them without really having to say anything at all. We connect with this. We’re laughing – mostly at ourselves for being a part of this whole silly thing.

Khaby Lame by the Numbers

As of the writing of this post, Khaby Lame has 125.2 million Tik Tok followers. He has 2 billion likes on that platform. As aforementioned, these numbers make him the second most-followed person on the app. Dancer Charli D’Amelio, the only person with more followers than him, has 132.9 million followers. Many people believe that Lame is poised to take over that number one spot.

The 2 billion likes makes him the number one breakthrough star on the site for 2021. The person in second place is cosplay makeup artist Abby Roberts who has 1.4 billion likes. Compare that to the third place which is the popular K-Pop band BTS; they have less than 45 million likes. As you can see, Khaby Lame is considerably more popular than almost anyone else on the platform.

Of course, even though TikTok is his primary platform, he’s on other ones as well. He has 65.2 million Instagram followers. He has over 1 million subscribers on YouTube. And he has over half million likes on Facebook.

Khaby Lame Personal Life

One of the most interesting, and challenging things, to come out of his stardom is recognition that he’s not an Italian citizen. As aforementioned, he was born in Senegal, but moved to Italy at the age of 1. Therefore, really, Italy is all he’s ever known. He went to school there, Italian is his first language, he’s passionate about being Italian … but he never received official citizenship. And it was never a particular problem for him. Except that now it might be.

For example, he’s had opportunities to travel, including to the United States, which could further his work and increase Khaby Lame’s net worth. However, he has a Senegalese passport, which makes it much harder for him to enter the United States that if he were an Italian citizen. He’s working now on obtaining that citizenship. However, the way citizenship laws work in Italy (it’s based on your bloodline, not whether you live there or even were born there) pose a problem so far.

Other than that, his personal life is pretty average. He loves soccer. He’s dating another social media personality, 18-year-old Zaira Nucci. He wants to buy his mother her dream house someday.

Of course, when you’re a social media star, your fans are sort of part of your personal life as well. And he has some dedicated fans. You’ll find fan pages across the globe on multiple languages including German and Arabic.

Khaby Lame’s Net Worth and Income

It’s likely still going to take time for Khaby Lame’s net worth to grow. After all, he only became this Tik Tok famous in the past year or so. However, he’s well on his way to financial success. First of all, Tik Tok is now his full-time career.

According to the New York Times, he’s working with Tik Tok’s Creator Fund to earn money. He also earns money working with brands including Barilla pasta. And he’s been invited to work on YouTube collabs with people ike King Bach. Moreover, he runs an online store through which he sells his merchandise.

Techie Gamers places Khaby Lame’s net worth at about $2 million. That’s about the mid-range of what a variety of other sources have reported in recent months. However, Celebrity Net Worth, usually a solid source, actually places it considerably higher at $5 million. Techie Gamers says “he charges brands $50,000 for a single promotional video on TikTok and is estimated to make $200,000 per month.”

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Savannah Labrant’s Net Worth

Savannah Labrant's net worth

Social media provides a viable way to make a living these days. In fact, influencers can make millions if they put their minds to it. Perhaps you follow the LaBrant family videos online, for example. If so, then you might be curious about Savannah LaBrant’s net worth.

Who Is Savannah LaBrant?

Savannah LaBrant is a photographer and fashion blogger who is best known for her social media posts with and about her family. In fact, we can’t separate who she is as a person from who she is as a celebrity because the two aspects of her life are so closely intertwined.

The LaBrant Family

There are five members of the LaBrant Family. In addition to Savannah LaBrant, there’s husband Cole. They are raising three children together: Everleigh, Posie, and Zealand. Vlogging as a family is what’s contributed the most to Savannah Labrant’s net worth.

Before The LaBrant Family: Cole LaBrant

Daquan has one of the best articles online documenting the stories of both Cole and Savannah before they met one another. The two had wildly different upbringings but both ended up on social media, connected there, and ultimately fell in love.

Here’s what they have to say about Cole’s timeline before Savannah, particularly as it relates to social media:

  • He was raised in a close-knit conservative Christian family.
  • In 2003, he started playing around on Vine, the no-defunct social media app. He and his friends Baylor Barnes and John Grice entered a Vine dance contest. They were shocked when they quickly gained a six figure following.
  • They named themselves “Dem White Boyz.” They started performing at various events around the country. However, his friends didn’t particularly like the attention and decided to withdraw from social media. Cole continued with social media but it quickly led to problems for him.
  • As he gained in popularity, hackers got into his social media. They wreaked havoc, causing him to rapidly lose many followers. When he finally regained his account, he’d had a change of heart about the content that he wanted to create. He began posting Christian content. This initially led to a larger drop in followers, because the content was so different from what he’d been creating at first.
  • However, he stuck with it.

Fun fact, he also tried his hand at appearing in “The Amazing Race,” although he didn’t win the big prize.

Before The LaBrant Family: Savannah and Everleigh

Now let’s switch gears and talk about Savannah before she met Cole. Daquan explains that she had an entirely different childhood, one that was much less idyllic. Her parents had a toxic relationship, there was infidelity, and ultimately she grew up without a father figure, which affected her ability to have healthy relationships with men. She became pregnant in at 19 and had Everleigh in 2012.

She wasn’t sure if she could hack it as a mom. Her boyfriend, Tommy, seemed excited about the child. However, their relationship mirrored her parents in many ways. She struggled with heartbreak over his infidelity. In an interesting twist, her decision to have the baby brought her parents back together temporarily. They were so excited about the granddaughter that they decided to give their marriage another go. However, after a very brief period of time, her dad left her mom again, for another woman, and Savannah cut off contact with him.

Savannah tried to make things work with Tommy for a little bit longer, but his continued infidelity wrecked her. She battled self-esteem challenges as she took him back again and again. However, she turned her attention to raising her daughter, and this helped her gather strength. During this time, she began posting videos of herself and Everleigh on Musical.ly, the app that eventually became TikTok.

The Story of Cole and Savannah

Savannah continued to struggle personally but her social media following was doing well. Cole noticed her on social media. He was finding it challenging to re-grow his following with his new Christian account and thought that perhaps she could help since she had such great reach. He reached out to her online and asked her to exchange shoutouts with him. However, he failed to follow up on any response.

And yet, perhaps they were destined to meet, because a few months later he recognized her in person at a mall. He caught her eye, too, and she had her sister approach him for her. They exchanged numbers. That said, they didn’t think it would turn into any kind of relationship. The single mom was four years older than him, they lived in different places, and they seemed to have different interests. Plus, she had trust issues. Nevertheless, as they began to talk to help each other grow their respective social media followings, they ended up falling in love.

In fact, you can read their 2018 book about all of this, titled “Cole and Sav: Our Surprising Love Story.” This book, of course, also contributes to Cole and Savannah LaBrant’s net worth.

Back to The LaBrant Family

Once they became a family, their social media changed and grew. Online followers were particularly charmed by Cole’s relationship with Everleigh. This was a healing experience and dream come true for Savannah, who, of course, always wanted her daughter to have the father figure that she never had. All of this unfolded online, particularly through YouTube. Before the two were even married, they launched the Cole&Sav YouTube Channel, which they later changed to the LaBrant Family YouTube channel.

LaBrant Family Following and Controversy

Social media is this family’s full-time job. They have their shared family YouTube account. Moreover, Cole and Savannah also both continue to have their individual TikTok accounts. As of July 2021, Daquan reports that they each had over 20 million TikTok followers. In The Know reports that Savannah’s account is closer to 30 million, making her one the app’s Top 50 influencers. They also note that the couple has more than 4 million and 6 million Instagram followers respectively.

Of course, anyone who has so many followers will also have haters. They post many different things about their family life, so people naturally have lots of opinions about how they raise their children. They also post pranks, including pranks on their kids, which have drawn the most controversy. In particular, there was a lot of criticism about their early shared videos with Everleigh, questioning if they were using her for social media fame more than they were worried about her wellbeing.

Another big controversy came a few years later, when the family had already grown larger. They posted online that they had to evacuate their Northern California home due to the terrible fires in the area. While there were indeed horrific fires, neighbors of the LaBrant family said that they weren’t actually required to evacuate in their particular area. As a result, some followers felt that the family exploited a tragic situation for their own gain. They were similarly criticized after posting a video questioning whether Posie had cancer, later revealing that their child did not have cancer but that they wanted to bring awareness to children who do.

Despite these controversies, the couple continues to have social media success.

What Is Savannah LaBrant’s Net Worth?

It’s always hard to separate one individual’s net worth from another’s in a couple. It’s particularly hard in cases like this where the family’s social media IS the business. Daquan reports that the couple’s combined net worth, per Nailbuzz, exceeds $12 million. Furthermore, they report that the family’s annual income is over $5 million.

Film Daily reports that Savannah LaBrant’s net worth comes from a variety of sources. In addition to her social media success, and the couple’s book, she works as a photographer. She was even a model when she was younger. They repeat the Nailbuzz estimate that the couple is worth about $12 million. However, they break it down further to estimate Savannah Labrant’s net worth at about $3 million.

They add that Everleigh has her own YouTube channel now that brings over $2 million in income to the family’s bank account.

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